Roque Fine Wines is a China-based fine luxury liquid assets wine marketing companies import and wholesale company with offices in Shanghai and Beijing. We are committed to representing a world class portfolio of wineries as well as to servicing our customers and assisting in the process of educating the end consumers in the growing Chinese market.
We build stable distribution at restaurants, hotels and retail stores. Our team of logistics and compliance experts ensure your wine is safely imported into China. Then we build the sales and brand reputation of your wine in the market. Roque Fine Wines holds expertise in building brands and representing family owned and estate wineries from the top producing regions in the world. Roque Fine Wines is committed to handling wine in the delicate and thoughtful manner fine wine producers require.
From a critical care standpoint where we maintain proper temperature control and avoid mishandling during transport. Building brands in the proper market channels with long-term brand equity and consumer admiration intact. Roque Fine Luxury liquid assets wine marketing companies focuses on family owned estate wine producers. The world is comprised of hundreds of corporate wine producers and thousands of independent estate wine producers.
Finding the best estate wines in the world and bringing their luxury liquid assets wine marketing companies to the market is like a great treasure hunt. Each estate has a story:. A story about the people who make the wine; a story about the place where the wine comes from; and a story about the history of the people and the place; and finally, a story about the vintage.
Wine is a beverage to drink but some wines are also an experience. Something more than just a drink. To understand the difference it is helpful to think of the difference between the paint on the walls of a room and a painting you hang on the wall. You paint the walls of a room to make it look nicer, more appealing. You hang a luxury liquid assets wine marketing companies on luxury liquid assets wine marketing companies wall of a room for the same reason.
But a painting hanging on the wall, a picture, not only makes the room nicer but it also tells a story. A painting tells you something about the artist, perhaps about a place, or a period in time. Not just a beverage to enjoy but also a story to ponder. Our producers produce not just paint, but paintings. China is an exciting market with tremendous growth in consumer goods. However, it is a market that may cause a fine wine producer more grief than satisfaction.
China is a huge country of over 1. Success for our fine wine suppliers luxury liquid assets wine marketing companies not measured by how big their first order of wine into China is; instead, success is about building stable sales, repeat orders, and growing their market presence.
We want to bring the right quantity of your wine into the market and build brand equity while increasing sales and distribution. Browse our producer profiles. Senior Management Team Learn more about the whole Roque team. He departed Trialto in and subsequently sold his interest in that company. Rob achieved his B. Comm in and worked as a computer programmer in the oil exploration business. Since then, Rob has been helping people and companies grow and achieve their goals in the fine wine business.
He has traveled to most of the important exporting wine regions of the world and has tasted thousands of wines. His passion for wine, and his passion for business, create the perfect combination for success.
Shelley was born and raised in Vancouver. Shelley specializes in regulatory compliance, inventory management, pricing, budgeting, forecasting, supplier relations and wine marketing.
Over her tenure, Shelley has built relationships with a global network of wine producers. She loves to travel and has visited many of the great wine regions of the world; appreciating the wine, food and culture each has to offer.
She is an avid runner, swimmer, and skier. She is a loving wife of Rob and has two young children Matthew and Alexander. Tom Cui is a Californian native who has a natural thirst for adventure. Shortly after graduation Tom joined the startup scene in Silicon Valley and became a business development manager at TrialPay, a pioneering technology company that was acquired by VISA Inc.
It was during his travels in Europe and Asia where he developed an affinity for family estate luxury liquid assets wine marketing companies and their unique stories. Today, his mission is to bring these style of wines to consumers across all of China. Lionel originally hails from Paris France, but has been living in Shanghai for the past 13 years.
It was both his passion for wine and China that attracted him to Roque Fine Wines. He first came to China in as a student at the Shanghai Institute of Foreign Trade and has been here ever since. While a student in Shanghai, he got involved with the French Wine Paradox team as a wine promoter at the Carrefour Gubei store.
He currently lives in Pudong with his wife Shasha, and son Kylian. He is a people-person and prides himself on building high-quality relationships with his clients.
A native of the Finger Lakes, in Upstate New York, he has a real passion for wine and viticulture and regularly discusses his time as a teenager working summers in vineyards on Keuka Lake, planting vines and helping with the important tasks associated with vineyard management. His favorite grape luxury liquid assets wine marketing companies Loyd Wu is a native Shanghainese with many years in the logistics business.
He was previously the manager of a Shipping and Logistics department for a major Luxury liquid assets wine marketing companies importer. He is a relative new luxury liquid assets wine marketing companies to the wine business, but has quickly developed an appreciation and understanding for it, particularly the Riesling grape variety.
He credits his upbringing in Shanghai eating luxury liquid assets wine marketing companies foods for his liking to Riesling. He hopes to continue his new-found passion by visiting various wine estates throughout the world, particularly in Germany which he considers the holy grail of Rieslings. The thing he enjoys most about being with the Roque team is the diverse international culture.
Amanda An first visited Beijing with a backpack and some friends in University. After a few days visiting, she fell in love with the city and decided to make luxury liquid assets wine marketing companies home. Her grand vision is to introduce the storytelling side of wine to Chinese consumers. At the end of the day, Roque represents family owned estates with a story to tell and so much of that story is crucial into the end product of our wines.
Josephine has long held a passion for wine. Her goal is to bring that passion and help spread it into the Chinese market because of the relative inexperience that Chinese consumers have in dealing with wine.
She feels that luxury liquid assets wine marketing companies the proper guidance and knowledge, the Chinese market can blossom at a quick pace. It was here where her interest in wine came about. During her time in France she started visiting wineries and witnessing the wine making process first hand. She continues to travel to wineries during her spare time and is always exploring new food and wines.
She currently lives in Beijing. President — Rob Bevis rob. Supplier Inquiries — Shelley Jackson shelley. Brand Building, Stable Distribution Roque Fine Wines holds expertise in building brands and representing family owned and estate wineries from the top producing regions in the world. Quality Assurance, Predictable Demand Roque Fine Wines is committed to handling wine in the delicate and thoughtful manner fine wine producers require. Each estate has a story: Telling the stories of our winery partners is a critical part of what we do.
The Market China is an exciting market with tremendous growth in consumer goods. Josephine You — Sales Josephine has long held a passion for wine. Beijing — Office Director — Tom Cui tom roquechina.
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